Why Design is Hard - Unlock the Secrets with Scott Berkun!

Designers want to believe their ideas will be adored and they will influence big decisions, yet most of the time others make the decisions designers wish were theirs to make. With humor, insight, and practical advice on the common and most difficult situations designers face, this talk will help you create a fulfilling and healthy design career.

Scott Berkun is the best-selling author of nine books, including How Design Makes the World, The Myths of Innovation, Confessions of a Public Speaker, and The Year Without Pants: WordPress.com and the Future of Work. He is former project leader and UX designer. His work as a writer has appeared in The New York Times, The Washington Post, Forbes, The Wall Street Journal, The Economist, The Guardian, Wired Magazine, USA Today, Fast Company, National Public Radio, CNN, NPR, MSNBC and other media. His popular blog and email list are at https://scottberkun.com/

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